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SEO Case Studies - Successful Marketing Strategies
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Forget the wild claims, promises, prices and gimmicks regarding higher rankings in Yahoo and Google. If the goal of your website is to be a reflection of a viable professional company then you are on the right track. It will take an investment of time and resources but in the end you will be rewarded.
Here are some examples of our search engine optimization (SEO) projects for our clients. All of these companies had viable business models that were missing good visibility on the Internet. You can check the SERP for the keywords shown for each client.
Mollydooker Winery
This
project consisted of creating a series of websites to properly
attract the many segments of the wine consumers; buyers, collectors
and writers. Some of the websites involved in
the project were:
- www.buymollydooker.com (winery overview)
- www.weloveshiraz.com (wine collector forum)
- www.velvetgloveshiraz.com (specialty sales)
- www.mollydookerwines.com (winery e-commerce site)
- www.mollydookerboxershiraz.com (vineyard specific website)
- www.mollydookergigglepotcabernet.com (vineyard specific)
- www.mollydookerblueeyedboy.com (vineyard specific website)
- www.carnivaloflove.com (vineyard specific website)
Click to View Mollydooker SEO Results
Brandspa LLC - New Jersey Ad Agency
The Brandspa project centered around the tweaking of a graphical appealing website that was invisible to organic search. This project is the perfect example of how we do not need to reinvent the wheel when we perform our SEO services. We kept in tact the original visual design and did our work behind the scenes. The end result was a very satisfied client and page one search rankings in Goggle and Yahoo.
Click to View Brandspa SEO Results
Infiniti of Santa Monica
This new California based client that asked us to demonstrate the power of
organic search. Their current website is managed through a
company called Dealerskins which provides the web content management
system for the dealership.
The content management system created by Dealerskins is not
currently SEO friendly so their organic search results were
suffering.
Not wanting to reinvent the wheel, we allowed the existing site to host the inventory models and we built an SEO friendly HTML site that has gained national prominence in just two weeks. The work continues with this new website as well as some additional micro sites.
Click to View Infiniti of California SEO Results
Mr. John - Portable Toilet Rentals
Mr.
John is the East Coast leader in
portable restroom facilities for job sites, outdoor concerts,
sporting events, park facilities and VIP events that require deluxe
restroom trailers. The company had just completed the switch-over to
a content management website architecture and was looking to improve
search engine rankings.
Working with a content management framework can be difficult for SEO consulting since it depends how much control is given to the customer. We were able to work with the web hosting company to achieve great results in a very short period of time. With stiff competition on the web for "porta john" services, we had our work cut out for us.
After we accomplished updating their existing website, we proposed that we create a new website that combined the services of both Mr. John and Russell Reid. The end results was a new website located at www.wastemanagementhub.com that has become a powerful lead collection website in the tri-state area.
Click to View Mr. John SEO Results
Chief Executive Air - Private Jet Charters
Chief Executive Air specializes in private jet charter and
private jet
management. This is a very competitive marketplace with
many SEO savvy business owners competing for a small population of
elite shoppers.
It took over 6 months to take their existing website that was not design for SEO to get high rankings in Yahoo and Google. This project involved significant content development and link building. The end result of a client website with high organic visibility.
Click to see the organic search results that we have achieved in a very competitive field.
Click to View Chief Executive Air SEO Results
Radiant - LED Lighting Fixtures
Radiant Lighting is a US manufacturer of architectural LED lighting fixtures and is a pioneer in LED lighting technology. Their field curvable LED lighting fixtures revolutionized the LED industry. Radiant Lighting approached the Pasch Consulting Group to help with their web marketing efforts.
A new website was created at www.ledlightingfactory.com in April of 2007 and the rest is history. Take a look at the organic search engine success of their new website in just a few months.
Click to View Radiant LED Lighting SEO Results
McCann Systems - New York City Audio Visual Consultants
McCann Systems' existing website was invisible to search so after a few planning meetings we collaborated on a new website design. Their talent in-house web designer took cues from management and staff to create a visual feel that expressed the vision and energy of the NY Audio Visual Design and Build Firm.
Pasch Consulting was their mentor in search engine optimization, content development and keyword strategies. The new site went live in June 2007 and one month later we are reporting some great organic rankings. This is just the start of a fine organic search case study for audio visual installation services in New York City.
Click to View McCann Systems SEO Results
NJ Countertop Fabrication - Gengaro Stone
Gengaro Stone is a perfect example of how SEO works for even very
basic HTML websites. Some businesses that do not conduct
e-commerce transactions via their website or have a very limited
number of services can often utilize a basic website design and
still rank well in the search engines. This was the case for
Sam's
stone cutting business in New Jersey.
Gengaro Stone had a limited budget and never thought they needed a website for their word of mouth business. Now, with their website in place, Gengaro Stone is getting stone fabrication inquiries from across the State of New Jersey.
Click to View Gengaro Stone SEO Results
SEO Case Studies
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Internet marketing rules are always changing so don't be lulled into thinking that your website can remain static.
Additional SEO Case Studies
If you would like to see additional examples of our SEO work, visit our corporate website case studies page using the link below.
