
Doing business on the web in New York City is a very competitive market. When the going gets tough, Pasch Consulting loves to take the challenge. In just 30 days of the new McCann Systems website getting up and running, we are seeing some very positive SERP results. McCann Systems has many competitors in their line of work as New York Audio Visual Consultants.
This is just the start of our SEO work and we will add to this page to show how their search engine visibility has grown. We have installed Google Analytics so we will be able to see the increase in traffic and the percentage of traffic that is coming from organic search engines compared to direct typing of their URL from existing customers.
As of July 19, 2007 these search phrases resulted in page one or page two SERP from Google:
NY Commercial Audio Visual Installations – Page One, Listing 1
NY Commercial Audio Visual – Page One, Listing 1
NY Commercial AV Installations – Page One, Listing 1
NY Commercial AV Design – Page One, Listing 1
NY Commercial AV Build – Page One, Listing 1
NY Commercial AV Design & Build – Page One, Listing 1
NY Commercial AV Company – Page One, Listing 2
New York AV Installations – Page One, Listing 2
New York Commercial Audio Visual – Page Two – Listings 1 and 2
We still have to complete our internal link building within their audio visual website and have to complete additional content but I say this only to make a point; getting started with a new website, even if it is not PERFECT, is worthwhile for most companies. Since Yahoo and Google take time to index pages, the sooner your SEO friendly architecture is in place the better.
As of January 28, 2008 we rechecked our search phrases resulted in page one SERP from Google. We were please to see that all rankings held firm or increased. We also added a few more project specific search phrases to show the power of press releases for search marketing:
NY Commercial Audio Visual Installations – Page One, Listing 1
NY Commercial Audio Visual – Page One, Listing 1 and 2
NY Commercial AV Installations – Page One, Listing 1 and 2
NY Commercial AV Design – Page One, Listing 1,2 and 3
NY Commercial AV Build – Page One, Listing 1 and 2
NY Commercial AV Design & Build – Page One, Listing 1, 2 and 3
NY Commercial AV Company – Page One, Listing 1
New York AV Installations – Page One, Listing 1,2,3,4 and 5
New York Commercial Audio Visual – Page One – Listings 1,2,3,4,5 and 6
IAC Headquarters NY Audio Visual - Page One - Listing 1 and 2
NHL Video Wall - Page One - Listing 1
Interactive Corp Video Wall - Page One - Listing 3
NJ Nets Corporate Audio Visual - Page One - Listing 1
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