Private Jet Charter Services

Optimizing websites for private jet charter have proven to be our hardest project to date.  This was  further complicated by their existing website being static for a number of years with no SEO design in place. However, after 6 months of work and waiting we came out of the sandbox to play with the big boys in private jet charter.

 

Search Engine Optimization for Private Jet Industry

As of March 21, 2007 these search phrases resulted in page one SERP from Google:

• Private Jet Card Page 1, Listing 8
• Private Jet Quotes Page 1, Listing 5,6 and 7
• Corporate Jet Charter Page 1, Listing 6
• Corporate Jet Travel Page 1, Listing 7
• Corporate Jet Card Page 1, Listing 3
• Charter Jet Travel Page 1, Listing 7
• Charter Jet Quotes Page 1, Listing 4,5 and 6
• Charter Jet Card Page1, Listing 3
• Business Jet Card Page 1, Listing 10
• Business Jet Quote Page 1, Listing 1 and 2
• Deadhead Charter Page 1, Listing 2
• Executive Jet Charter Page 1, Listing 10
• Executive Jet Charter NY Page 1, Listing 3
• Business Jet Charter NY Page 1, Listing 7
• Air Charter Packages Page 1, Listing 2

SEO Work Continues

Our success with Chief Executive Air has been tempered as a result of their new website design company which took 4 months to complete.  During this time the company decided not to continue to invest in SEO targeting until the website was done.  As a result, they have lost valuable positioning in Google because their site has remained basically static.

We share this bitter sweet story because it illustrates that SEO work needs to be part of the corporate culture and a commitment to keep your website updated with fresh information is mandatory to stay at the top of search rankings.  The new website design is beautiful but its cost in lost leads makes the project even more expensive.

We are now back on the case and have made some suggestions to the new website designs on how to get back an SEO friendly design and we will also restart our work on link building and content management.